Pricing

You pay for each device that gets online.

There's one price per device, charged when it reports it's online, and no monthly fee. The first 100 devices are free, so a pilot costs nothing.

Plans

PlanDevicesPer deviceHow it's paid
BuildFirst 100 per companyFreeNo card. For prototypes and pilots. Your name and icon on the product card.
Pay as you goAny number$1.00Credits from $100. Your picture, colour and help link.
Pack of 1,0001,000$0.60$600 up front.
Pack of 10,00010,000$0.35$3,500 up front.
Volume licenceOver 25,000 a yearFrom about $0.20An annual licence, priced below building and keeping your own app.
White labelCustomCustomYour own app name and icon, published from your own store accounts.

Prices in US dollars · early access pricing

Estimate

What will a year of units cost?

Slide to your volume. It picks the cheapest mix of the free 100, packs and pay as you go.

3,162 units

Setup cost

$1,935

Per device

$0.61

100 free, then 3 packs of 1,000 and 62 at $1.00

You pay only for devices that report they're online. Your customers never pay. Credits are bought from $100.

Compared

How Device Configs compares with the alternatives

What it costsApp store accountsWhen setup fails
Build your own setup app$20,000–50,000 to build, 8–12 weeks, then upkeep for every OS releaseYours to runWhatever you build
A white-label IoT appA monthly fee plus a setup fee, whether or not you shipUsually yours to runUsually a generic error
Device ConfigsA fee per device that gets online, no monthly fee, and the first 100 freeOursTells your customer whether it was the password or the network

Build cost: RaftLabs ↗

Billing questions

When am I charged?
When a device reports it is online after setup. A failed or abandoned setup costs nothing.
Do my customers pay?
Never. The app is free for them, with no in-app purchases.
What does the free plan show?
Your company name and an icon. Paid plans add your product picture, brand colour and help link.
Is there a monthly fee?
No. You buy credits or packs and they are used as devices come online.

FIG 10 · Your first unit

Put your first unit on Wi‑Fi this week.

Early access is open to makers of ESP32 products. Your first 100 devices are free.